Style

Jeans, Jeans, Jeans

Rip them, sew on patches or cut off the waistband. Pair them with high-heeled sandals to be an urban princess or with cowboy boots to be a windshield rancher.

Jeans transcend age, economic and style barriers. Washes, embellishments, leg openings and labels fluctuate with fashion whims, but jeans themselves have reached iconic status.


Denim originated from a fabric produced in Nîmes, France (Levi Strauss de Nîmes which became denim). the most common denim is indigo denim in which the warp thread is dyed while the weft thread is left white.

After WWII, jeans evolved into rebel wear for teens and then for the hippies. The ’70s saw an explosion of styles and fabric treatments; the ’80s brought designer denim. Today, jeans are the stuff of high-end designer wear.
Denim is unique because it is woven with two yarn colours: the indigo yarn and the “filler” yarn, which is undyed (turn your jeans inside out and see the white inside for yourself!).

What’s hot?

Ankle interest – Vents (slits at the ankle), zippers (on peg legs for the ’80s look), flares.

Vintage look – Whiskers (worn, lighter marks radiating out from the crotch), worn patches on backside. light washes.

Slim cut– Regardless of the leg or waistband, the look is overwhelmingly sleek and slim.

Photo by Rogério Martins from Pexels

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